Ticketmaster UK: Changes for Ticket Reselling
Introduction
Ticketmaster UK has recently announced changes to its ticket reselling policy. Starting in June 2023, all tickets purchased through Ticketmaster UK will be non-transferable. This means that tickets cannot be resold or transferred to another person, except through Ticketmaster's official resale platform.
Reasons for the Change
Ticketmaster UK has stated that the new policy is designed to combat ticket touting and protect fans from inflated ticket prices. Ticket touting is the practice of buying tickets in bulk and then reselling them at a higher price. This can lead to fans being unable to purchase tickets at face value, or having to pay exorbitant prices for tickets.
By making tickets non-transferable, Ticketmaster UK hopes to make it more difficult for touts to resell tickets. This will help to keep ticket prices more affordable for fans.
Exceptions to the Policy
There are a few exceptions to the new policy. Tickets purchased through Ticketmaster UK can still be transferred to another person if:
- The tickets are being transferred to a family member or friend who will be attending the event with the original purchaser.
- The tickets are being transferred to a charity or non-profit organization.
- The tickets are being transferred to a ticket exchange platform approved by Ticketmaster UK.
Impact on Fans
The new policy is likely to have a significant impact on fans who resell tickets. It will be more difficult to sell tickets on the secondary market, and fans may have to pay more for tickets if they cannot find them at face value.
However, the policy is also likely to benefit fans who are looking to purchase tickets at face value. By reducing the number of tickets available on the secondary market, Ticketmaster UK is making it more likely that fans will be able to purchase tickets at face value.
Conclusion
The new ticket reselling policy from Ticketmaster UK is a significant change that will have a major impact on fans. While it may be more difficult to resell tickets, it is also likely to make it easier for fans to purchase tickets at face value. Overall, the new policy is a positive step towards protecting fans from inflated ticket prices.
